Interview

vol.15 May-Jun.2018

GLOBEMERCHANTS INC. General Manager
AIDA N. URSUA

AIDA N. URSUA
  • Showing Cebuano art to visitors from all over the world. Happiness through souvenirs.

    AIDA N. URSUA

    Bring home priceless memories from your journey in Cebu.
    Globe Merchants Inc. is part of the GMR and Megawide group. They are retailers that handle food, wellness, fashion, beauty, and other kinds of souvenirs inside of Cebu Mactan International Airport. They'll also be launching a revolutionary brand called "Momento". Momento will be an experiential store, opening in Terminal 2, featuring over 5,000 products designed by 51 local suppliers.

  • “Honing the skills and artistry of local entrepreneurs”

    Globe Merchants acts as the stage for local entrepreneurs to expand and hone their skills and flourish internationally. They encourage local suppliers to endorse products in a more unique and different way. “We don’t box them in, we challenge them because the skills are there, but the question is how to reflect it so the products can sell more.” They are not just an avenue for people to sell products, but they also encourage those people to think outside the box.

  • “You can never put a price tag in memories.”

    In this digital age, people can freely browse and compare products and prices with just a few clicks. But, Globe Merchants emphasizes the uniqueness and exclusivity of their products, mixing and matching materials to create a full line that is both functional and relevant. “Our souvenir shops have their own authentic value because each product contains a story and because you can’t put a price tag on memories, every item is all the more special.” Globe Merchants also place importance on customer awareness, letting the customers know what they’re buying and ensuring all the products are inspired by their travel experiences.
    With Terminal 2 opening soon, it’s expected that the level of both airport services and products will rise. Terminal 2 will also be the home of “Momento”, where passengers can purchase items to commemorate their visit to Cebu. “We aim to give passengers the best experience, from the time they check in, to the time they fly back. We want them to go home happily with a great story to tell”.

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